{"id":330,"date":"2018-02-15T19:53:33","date_gmt":"2018-02-15T19:53:33","guid":{"rendered":"https:\/\/nrf-stage.ei-client.com\/?page_id=330"},"modified":"2025-12-01T13:41:54","modified_gmt":"2025-12-01T19:41:54","slug":"our-mission","status":"publish","type":"page","link":"https:\/\/www.wisconservation.org\/about-us\/our-mission\/","title":{"rendered":"Our Mission"},"content":{"rendered":"

[et_pb_section fb_built=”1″ admin_label=”Section” module_class=”sub-head” _builder_version=”4.25.0″ background_image=”https:\/\/www.wisconservation.org\/wp-content\/uploads\/2023\/12\/Website-banners.png” background_position=”bottom_center” min_height=”400px” top_divider_flip=”vertical” top_divider_arrangement=”above_content” bottom_divider_style=”curve” bottom_divider_color=”#FFFFFF” bottom_divider_height=”80px” bottom_divider_flip=”vertical” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Section” _builder_version=”4.16″ global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.wisconservation.org\/wp-content\/uploads\/2022\/12\/natural-resources-foundation-wisconsin-circle-mark.png” alt=”The Natural Resources Foundation of Wisconsin – Logo Circle” title_text=”Natural Resources Foundation – Logo Circle” align=”center” disabled_on=”off|off|off” module_class=”nrf-icon” _builder_version=”4.25.0″ _module_preset=”default” global_module=”23876″ global_colors_info=”{}”][\/et_pb_image][et_pb_text module_class=”sub-h1″ _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Our Mission and Vision<\/h1>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.16″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Our Mission<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

To protect our state’s lands, waters, and wildlife by providing funding, leading partnerships, and connecting all people with nature.<\/p>\n

[\/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Our Vision<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]Wisconsin\u2019s flourishing ecosystems are protected, sustained, and cherished by diverse communities.
\n[\/et_pb_text][et_pb_divider show_divider=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Our Values<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Nature.<\/strong> Wisconsin\u2019s beautiful, biodiverse landscapes have intrinsic value and are worthy of protection.<\/p>\n

Belonging.<\/strong> Everyone deserves to get outdoors and enjoy the natural world, and be welcomed into conservation efforts, too.<\/p>\n

Connection.<\/strong> People and nature can thrive and be healthy together. Meaningful experiences in nature help us feel interconnected.<\/p>\n

Leadership.<\/strong> Proactively bringing diverse partners together is the only way to protect our lands, waters, and wildlife for future generations. Collaboration is key.<\/p>\n

Hope.<\/strong> Nature is resilient, people are generous, and we all can make a difference. We see it every day.<\/p>\n

 <\/p>\n

[\/et_pb_text][et_pb_button button_text=”2024-2027 Strategic Plan” _builder_version=”4.27.4″ _module_preset=”default” button_url=”https:\/\/www.wisconservation.org\/strategic-plan\/” button_alignment=”center” hover_enabled=”0″ sticky_enabled=”0″][\/et_pb_button][et_pb_divider show_divider=”off” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Our History<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ custom_margin=”||-27px||false|false” custom_padding=”||0px||false|false” global_colors_info=”{}”]<\/p>\n

The Natural Resources Foundation of Wisconsin is a statewide 501c3 nonprofit, formed in 1986 as declining budgets severely compromised critical programs of Wisconsin\u2019s Department of Natural Resources (DNR). With the support of our donors and members, the Foundation has boosted private sector investment and involvement for Wisconsin\u2019s lands, waters and wildlife.<\/p>\n

After more than 35 years, the Foundation still serves this role and fills an important and unique conservation funding niche that no other organization does. We embrace the power of public-private partnerships. We recover species from the brink of extinction. And we continue to bring substantial financial resources and attention to priority projects of the DNR and other conservation partners. But we have grown to do so much more. The Foundation provides sustainable funding for Wisconsin\u2019s most imperiled species and ecosystems, and helps the people of our state explore, love, and protect its natural resources.<\/p>\n

We work to protect Wisconsin\u2019s natural heritage in the following ways:<\/p>\n